Posts about Blog

August 5, 2015 ∙ BY Fourneau Brecht

Register now for the TapCrowd etouches webinar!

Hi All, etouches is hosting a webinar with who will give you a brief overview of the extensive capabilities of the TapCrowd platform. Description: Event apps need to be taken to the next level, and TapCrowd is here to help you get there. While offering top tier mobile applications and marketing data for businesses and […]

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July 13, 2015 ∙ BY Fourneau Brecht

etouches Acquires Mobile Technology Company TapCrowd

NORWALK, Conn., July 13th, 2015 – etouches, a top provider of cloud event management software solutions, today announced the acquisition of TapCrowd, a leader in creating event mobile applications and marketing data for businesses and associations globally. The purchase of TapCrowd will boost etouches ability to offer its customers a leading-edge solution in enhancing attendee […]

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July 10, 2015 ∙ BY Stavros Kelepouris

Make your event apps pay for themselves

  Any marketeer thinking about using a mobile app will likely start the decision process with one simple question: How much is this going to set me back? However, there’s an important follow-up question that most marketeers forget to answer: how much money can I make from this app? You might be thinking “sure, and […]

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March 15, 2015 ∙ BY Fourneau Brecht

How to use an event app to capture leads and get some attendee love

As part of your overall marketing efforts, you’ve probably had to organize an event, such as a conference or a seminar. Events are unique opportunities to meet new people and get new leads, but they also allow you to capture product interests from visiting prospects. Obviously, hosting an event is a major investment of time […]

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August 17, 2014 ∙ BY Niko Nelissen

Capture leads on your event with TapEvent and Marketo

TapEvent – TapCrowd’s mobile solution for events – is now listed on Marketo Launchpoint, allowing Marketo customers to discover and leverage TapEvent for their company events. Launchpoint is Marketo’s marketplace where marketers can discover a wide range of cloud solutions to run their business. TapEvent integrates with Marketo in various ways, and makes it easy […]

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February 28, 2014 ∙ BY Fourneau Brecht

How to maximize networking on your conference

If you ask people why they attend conferences, it’s not just about the topics and the speakers. Conferences are all about meeting other people, especially people that don’t look funny when you talk about your particular business project or research subject. So if you want your conference delegates to go home with a good feeling […]

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December 5, 2013 ∙ BY Fourneau Brecht

Conference app case: Eurocities 2013

Over 400 city leaders and delegates from across Europe attended the EUROCITIES 2013 conference in Ghent. The topic of the conference was “Smart Citizens”. The mobile conference app, produced by TapCrowd and managed by event organizer TMAB, was a central tool for all delegates to stay informed, view their personal programme, network among attendees, request […]

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June 27, 2013 ∙ BY Fourneau Brecht

Fact sheet: app usage on the Stadium Business Summit (Manchester)

“TheStadiumBusiness Summit attracts an international audience of over 500 CEOs, GMs and industry experts, representing the world’s greatest sports teams and venues. Our 2013 event comprised 4 different venues, 4 conference tracks, 2 stadium tours and one Awards night – and 2013 was the first time we ran with a Mobile App for TheStadiumBusiness Summit. […]

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May 28, 2013 ∙ BY Fourneau Brecht

Fact sheet: conference app usage at Interact 2013 Barcelona

Last week the Interact conference from IAB Europe took place in Barcelona. IAB used the TapCrowd platform to publish a comprehensive conference app for all delegates. We created a fact sheet with key figures on the app usage. The app created interaction between delegates, and provided extra visibility for sponsors. Over 79% of all delegates […]

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April 3, 2013 ∙ BY Fourneau Brecht

Infographic: Interesting facts on mobile event app usage

As many events do these days, Ticketing Technology Forum provided their visitors with an app which functioned as a handy guide to show visitors their way around the event. Due to good communication about the existence of the app, 4 out of 5 congress visitors actually downloaded and used the app. Discover how and when […]

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